connects association management leaders and industry partners through essential
programming, workshops, events and volunteer opportunities, and offers toolkits
and templates to facilitate and manage organizational transformation.
.orgCommunity responds to association leaders’ 21st century
expectations of how to connect, learn and lead.
Sherry Budziak and Kevin Ordonez, association industry
experts and visionary entrepreneurs, have a combined 50 years of experience
serving the association management industry, and have grown and maintained
their network of top association executives well into thousands of individuals.
Both have started and successfully grown businesses as suppliers serving the
association industry with backgrounds in communication, digital transformation,
marketing, technology and leadership. They apply their expertise, creativity and innovation not only to
advance the clients they serve but also the association industry at large. .orgCommunity is Sherry and Kevin’s
latest big and breakthrough idea to engage the larger community.
Co-Founder & Managing Director
Sherry Budziak is also the founder & CEO of
.orgSource, which provides nonprofits with digital transformation support
through innovation and new product development, IT governance and sourcing, as
well as content and marketing strategy.
more than 20 years of nonprofit
leadership and executive consulting experience
participates in the association community as an industry partner, volunteer leader, author and speaker for organizations
Wisconsin Society of Association Executives
Forum of Chicagoland
Society of Association Executives
Society for Association Executives
Association of Medical Society Executives
the past 3 years, Sherry has:
Moderated a panel at AAMSE’s 2015 Annual Conference on the
topic of “Do You Have the Right Technology Partners?”
Co-led a session at AAMSE’s 2015
Annual Conference with .orgSource Senior Consulting Partner Kevin Ordonez on
the topic of “Digital Transformation: How to Assemble the Right Staff and
Talent to Move Your Organization Ahead”
Spoke at the Association Forum of Chicagoland’s 2014 Holiday Showcase on
“Flipping the Classroom”
Moderated a panel at the 2013 digitalNow conference entitled “Create
Value Through Social Learning”
Co-Founder & Managing Director Kevin Ordonez is also senior consulting partner at .orgSource, leading
its technology practice and advising associations on aligning technology
resources to support their strategic plans as well as improve overall
20+ years of experience includes
founding and leading 2 association
management software companies and serving 1,000s
of associations through technology insight, product development, implementation
methodologies and strategic planning.
was lead technologist for a large
trade association in Washington, D.C., providing information system solutions
for membership, marketing, finance and government relations.
member of the Association Forum of Chicagoland, previously serving on its board of directors and currently
serving as vice chair of its
Information Technology Shared Interest Group. Kevin Ordonez frequently serves as a speaker and author, lending his expertise to a variety of
organizations, including the: Association Forum of Chicago IT Shared Interest
Group, the ASAE Technology Conference, the ASAE Annual Meeting, American
Association of Medical Society Executives’ Annual Conference, Microsoft Partners Without Boundaries,
digitalNow and the Avectra Users & Developers Conference.
Doug Klegon is vice president of association and content
strategy for .orgCommunity. Doug draws upon 25+ years of
extensive marketing and communication experiences to assist organizations in
strategy development, brand positioning and integrated marketing, as well as
website development and e-communications. Doug also serves as managing director,
customer experience and marketing, at .orgSource.
.orgSource customers with marketing plans for system launches, customer
research, strategic planning initiatives and much more.
Prior experience includes leading
marketing and communications for Henry Ford Health System and the Detroit
Medical Center plus the American College of Healthcare Executives. In all his
projects Doug demonstrates a strong focus on understanding, developing and
synthesizing marketing/communication strategies and then translating those
strategies into concrete tactics.
Board certified in healthcare
management as a Fellow of the American College of Healthcare Executives.
Maintains an active role with the
Association Forum of Chicagoland, both as a volunteer and an author for FORUM magazine.
Serves on the board of Heartland
Health Centers, a multi-site federally qualified health center serving
Chicago's north side.
Heather Swink, CAE, M.A., is vice president of
communications and marketing for .orgCommunty, creating resources, information and communications for
nonprofit executives and other members of .orgCommunity that aren’t just
useful, but also interesting and quick to read. Heather is a results-oriented
and award-winning communicator and marketer, serving associations and nonprofit
for 15 years. Heather also serves as content and marketing strategist for .orgSource.
Prior to joining .orgCommunity and .orgSource in 2015, Heather was a senior
leader at Association Forum of Chicagoland for nearly a decade—most recently
serving as executive editor for its flagship publication, FORUM magazine.
Develops high-quality, high-value
messages for print and digital communications and provides a variety of web
communications solutions—inclusive of writing and editing for the web,
executing website content reviews and migrating content to new or redesigned
websites—for .orgSource clients.
completed two terms on
the Association Media & Publishing Board of Directors.
Named a 2011 Association Trends Young
& Aspiring Association Professional in recognition of her work producing
innovative editorial products, cutting production costs, streamlining workflows
and providing top-notch customer service.
Certified Association Executive credential from ASAE in 2008.
experience includes staff roles at trade and professional membership
associations—the Property Casualty Insurers Association of America,
International Association of Lighting Designers, and Association Forum of
Chicagoland. At Association Forum, Heather led editorial and business
operations for FORUM magazine, as
well as advertising sales for all Association Forum products. She won numerous
awards for her writing, editing and comprehensive redesign of the magazine in
use logos of these organizations vs. text here